Our People
Bill Begina, CEO
Bill Begina is one of the founders and Chief Executive Officer of Triad Consulting Corporation, which maintains offices in Arizona, Connecticut, Michigan and New Jersey. He has extensive experience in corporate marketing and management consulting here in the United States and around the world. Before co-founding Triad Consulting Corporation, he held marketing and management positions with Warner Lambert, Johnson & Johnson and PepsiCo International. While at PepsiCo, he resided in Cyprus and served as a corporate officer and head of marketing operations for PepsiCo’s Middle East Corporation responsible for all Middle Eastern countries as well as Pakistan.
Bill is a current corporate member of the American Advertising Federation and has participated professionally as a member of the National Academy of Television Arts and Sciences, the American Management Association and the National Academy of Cable Programming, where he has served as a judge for the Cable ACE awards.
Throughout his management career he has garnered extensive experience within the advertising and media communities, both here in the US and internationally. Widely recognized for his lectures on marketing, broadcast, commercial production process and cost issues, Bill has addressed groups here at home and abroad. He has presented before numerous Association of National Advertisers Management conferences and hosted ANA Executive Summit meetings. He recently authored a book which focuses on the production of television commercials, entitled Television Commercial Production Management, which is published by the Association of National Advertisers.
Bill earned a Bachelor of Science degree in Business from Villanova University and a Master of Science degree from Rensselaer Polytechnic Institute.
